26 Sep Automotive Licensing: From OEM Marks to Aftermarket Accessories
How vehicle brands license into accessories, scale models, apparel and games, and what automakers look for in a licensed partner....
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26 Sep How Licensing Royalties Work: Rates, Advances and Minimums
A plain guide to how brand owners are paid in a licensing deal, and the definitions that decide what a royalty is...
26 Sep What a Trademark Licensing Agreement Covers
The core terms of a trademark license, from territory and exclusivity to royalties, approvals and what happens when the deal ends....
07 Mar Meet Bruce
Bruce is the driving force behind the Garfield Agency, where brand licensing and intellectual property strategy seamlessly converge. With more than two...
25 May Las Vegas Licensing Expo 2023
For more than 40 years, Licensing Expo has connected the world's most influential entertainment, character, art, and corporate brand owners and agents...
25 May LA Auto Show
Founded in 1907, the Los Angeles Auto Show (LA Auto Show®), is one of the most influential and best-attended auto shows globally...
28 Nov NFTs: Nomenclature (Part 3)
As promised, here are a few important terms to know. We’ll start from a high-level and distill into the trenches later. BLOCKCHAIN Energy...
28 Nov NFTs: non-fungible tokens (Part 2)
MANAGING PHYSICAL COLLECTIBLES *Collections, most people collect one thing or another. Personally, I collect coins, stamps, watches, baseball memorabilia (Dodger Bobbleheads) and other...
28 Nov What are NON-FUNGIBLE TOKENS… NFTs? part-1
The past 6+months, I did a deep dive to learn as much as possible about NFTs. Realizing there are unlimited opportunities to...
28 Oct SEMA 2023
https://www.semashow.com/attendee#...